By Ashley Brune
Gustavo Arellano, editor at Orange County Weekly, breaks through the typical Mexican-American stereotypes with sarcasm and humor in his award-winning syndicated column ¡Ask a Mexican! Arellano shares his story as an underdog prevailing in the journalism industry, and continues to motivate students everywhere by sharing his own experience.
Arellano enlightened students at Texas State University during Mass Comm Week 2012, cementing a few crucial pieces of advice into the aspiring minds of the crowd:
- You always want to have more tools than your competitor.
- The most important factor in your work is to hook the audience immediately.
- Always have at least three story ideas.
- You should never be satisfied.