South Texas to Univision

By Imari Mora ism5@txstate.edu SAN MARCOS- Univision’s Emmy award-winning reporter Gary Cooper shared tips Thursday on making it from South Texas to a major market during the last day of Mass Comm Week. Cooper began his lecture with telling Texas State students as well as Laredo High school journalism students the ugly truth. Looking forwardRead More

Panel discusses digital advertising and social media jobs

By Meredyth Wiegand Mgw28@txstate.edu SAN MARCOS- A panel of Texas State University graduates spoke Thursday to current students about their jobs in digital advertising and social media as part of Mass Comm Week. University lecturer and Ad Club faculty supervisor, Emmeline Olson moderated “Everybody’s Surfing Now: Digital Advertising and Social Media” prompting the panel ofRead More

Ad grads give tips for success at an ad agency

BY JORDAN GHRIST jg1483@txstate.edu Several Texas State advertising alumni returned to campus Wednesday to talk to current advertising students about becoming a professional at an advertising agency. The panel, titled “Charting Your Course: There’s More to Advertising than Martinis and Mad Men,” aimed to show students how different branches of an advertising agency work together,Read More