CARMEN GRAF DISCUSSES KEY ROLES OF ADVERTISING, CREATIVITY AND ENGAGING YOUR AUDIENCE

by Jairus Popp Texas State alumni Carmen Graf presented to Texas State students during Mass Communication Week the importance of incorporating the creative and advertising fields while captivating your targeted audience. Speaking from experience, Graf is currently the vice president and executive media director for the company GSD&M. GSD&M, a full-service advertising agency out of Austin, Texas, has both its […]