Students who attended this session learned a little bit about the radio audience research data and software that makes up Arbitron, as well as some of what is taking place in the business of radio and media. Do you know what a P1 is?
The School of Journalism and Mass Communication is hosting its annual Mass Comm Week, Oct. 3-7, 2022. This year, we have some amazing events both in person and online! Don’t miss out on the chance to look to the future and hear professionals discuss issues, trends and careers in mass media. Visit our Schedule page to learn more about each event and panel.