By Stephen McIlhon A great deal has changed in the media industry during the past 30 years and Patti Smith, the president and general manager of KVUE-TV in Austin, has been there for much of it. Smith spoke to students and faculty at Texas State University in San Marcos during the School of Journalism and Mass Communication’s annual Mass Communication […]
Charlotte-Anne Lucas, NowCast SA
Shawn O’Keefe, SXSW Interactive; Danielle Thomas, Big Green House Presents; Michael Federman, C3 Presents
By: Kristina Kenney A new era has begun for ways in which social media is used for mass communication. The days of using social networking sites like Facebook for the sole purpose of catching up with friends are gone. Today, many organizations are finding new ways of using social media for the betterment of their communities. On Tuesday, Texas State’s […]
Monday, Oct. 19 Texas State mass comm students learned about documentary filmmaking from two of their own. Texas State alumnus Jac Malloy and Mass Comm graduate student Jamie Ahrens Hilbert screened their documentary – Swedes of Central Texas: A Passage from Agriculture to Education – at the Round Rock campus. The film explores the history of the Swedish community in […]
By Lisa Carter SAN MARCOS, Texas — New media is for the broad-minded, according to three broadcast professionals who spoke in Monday’s panel on “Utilizing New Media in the Broadcast Industry.” The experts shared their experience with social media in their respective media outlets and answered students’ questions on the topic. Joe Ruiz, KSAT.com Web editor, discussed the importance of […]
By Nancy Pavlich “The Love/Hate Relationship between Reporters and PR People” panelists have been in the media profession for many years. Their discussion took place with questions from Chuck Kaufman, internship coordinator at Texas State, as well as people from the audience. The relationships between reporters and people in public relations are seen from two sides. They rely on each […]
The School of Journalism and Mass Communication is hosting its annual Mass Comm Week, Oct. 6-10, 2025. This year, we have some amazing events both in person and online! Don’t miss out on the chance to look to the future and hear professionals discuss issues, trends and careers in mass media. Visit our Schedule page to learn more about each event and panel.