Crash course in personal branding for Texas State students

By Matthew Keillor Bruce Bendinger, an author and advertising industry veteran, showed students strategies for developing their personal brands Tuesday as part of Texas State University’s Mass Comm Week. Bendinger’s message to students was that they are in the middle of a media revolution with a lot of opportunity, but where more is required to land a job compared […]

Learning the tools of Google

By Alison Bryce, After only being off the plane in Austin for less than a hour, Nick Whitaker, training and development manager at Google spoke to students in Old Main about his job, as well as different tools Google supplies and insight on how to use them. Whitaker and his team at Google News Lab work toward helping journalists […]

Google News Lab provides tools for journalists

By Darcy Sprague Nicholas Whitaker discussed Google’s tools for journalists for Texas State University’s Mass Comm Week just an hour after he stepped off a plane at Austin Bergstrom International airport. Whitaker, Google training and development manager, highlighted tools like 360 degree video/photo, virtual reality, Google trends and Google Scholar. “For me this is really exciting, but for journalists now […]

Professional gives advice to students seeking jobs

By Meredyth Wiegand SAN MARCOS- Creative advertising professional, Bruce Bendinger spoke to Texas State University students about creating a personal brand while seeking a job in the 21st century. In Bendinger’s lecture, he had three lessons stressing the importance on how students could better equip themselves as media professionals. He had one simple idea, media is evolving and this […]

Picturing War Through a Different Lens

by Victoria Morin Journalism and military professionals visited Texas State’s Mass Comm Week on Monday to give a new perspective on what it is like to be behind the scenes of a battle field. Civilians, journalists, and military officials experience the war from various standpoints. Students, like Marco Martinez, a senior, who attended the panel discussion now have new insight on the realities faced […]

War Correspondents Share Their Advice for Young Journalists

By Nathalie Cohetero During Texas State University’s annual Mass Comm Week, an award-winning panel of photojournalists offered insight Monday into the world of combat reporting. Among the experienced combat photojournalists were Brien Aho, Sig Christenson and William Nichols. Nichols, a military photojournalist and retired Air Force colonel, said he believes the photographs a reporter takes can affect the public […]

A Demographer’s Relationship with Mass Communication

This week, SJMC students attended seminars designed to inform and inspire future mass communication professionals. In today’s event, Trending in Texas…, Texas State Demographer Dr. Lloyd Potter discussed population trends. Some students went to the presentations for class projects like junior Rachel Hudson, an advertising major, who attended for a live tweeting assignment. “I’m excited to hear what he has to […]