Preview: Heloise Kicks Off Mass Comm Week @ Round Rock Campus

As an established author, columnist, and editor, Heloise is an expert at deciding the proper way to communicate in various situations. She will be speaking about what form of communication is best, from e-mail to snail mail. Her column “Hints From Heloise” appears daily in 500 newspapers nationwide. She is a Contributing Editor to Good Housekeeping magazine and writes a […]

Preview: Twittering the news, Tuesday @ 11a.m.

If you haven’t heard of twitter yet, get ready for a crash course. Amidst the social internet networking website boom of late is an emerging tool that journalists have found invaluable at keeping the public informed. Twitter.com was originally started as a interactive social site for people to post short blogs about their daily activities via cell phone. The idea […]

Preview: Liz Arreaga, Mercury Mambo: "Using experiential advertising and PR to target Hispanic consumers."

Liz Arreaga of Mercury Mambo will speak at Mass Comm Week at 12:30 p.m. on Wednesday, Oct. 22. The title of her session is, “Using experiential advertising and PR to target Hispanic consumers.” Arreaga is a co-founder of Mercury Mambo. Liz Arreaga co-founded Mercury Mambo in July 2001 after working as a Coca-Cola USA Hispanic marketing executive. Arreaga earned her […]

Preview- D-Train of Hot 93.3

Before Danny Trevino was voted Best Evening Radio Host three years in a row in the Austin Chronicle’s Best of Austin awards, he was a Bobcat. During his days at Texas State, Trevino worked at KTSW. He says that the time spent at the station has helped him the most in preparation for a career in Radio.Trevino, or D-Train as […]

Preview: Communications in the Web 2.0 World — Michael Pranikoff, PR Newswire

Most people in the field of communications are aware of Web 2.0, and how social media is transforming. Director of Emerging Media at PR Newswire, Michael Pranikoff, will discuss the Web’s involvement with communications and social networking. He said he hopes to discuss social media tools and tactics that many are using including free programs available on the Web. He […]

Preview: Glenda Goehrs- former GSD&M Vice President of publications

Glenda Goehrs will be speaking about her experiences in the advertising industry and how one would land an internship, job, or client in the advertising field. Goehrs was a former Vice President and Director of Publications at well-renowned advertising agency in Austin, GSD&M Idea City. GSD&M Idea City is full-service agency holding accounts, such as Southwest Airlines, AT&T, John Deere […]

Preview: Richard Skanse and Stewart Ramser of Texas Music Magazine and Ramser Media

Texas Music Magazine’s, Richard Skanse and Ramser Media Stewart Ramser, will share their knowledge on music and entertainment journalism on Wednesday, Oct. 22 to students in old main room 232 for mass communications week. Stewart Ramser, a former UT alumnus, is the publisher and editor of Texas Music Magazine and owner of Ramser Media. Stewart has held the position as […]