The impact of social media on entertainment public relations

The advent of social media, especially Twitter, has forever changed entertainment public relations according to Tuesday’s panel of industry professionals. Paul Osbon, manager of Austin indie-rock band Quiet Company, shared how he uses Twitter to not only promote, but interact with fans as well. Osbon also said that using the social media network has provided the band with several unique […]

Tuesday Speaker Bios

Ted BurtonTed is the Director of Media Relations for EnviroMedia, the nation’s only PR and advertising agency dedicated soley to improving public health and the environment.Ted is the former Director of PR for Capital Metro. Prior to his PR career, he worked as a reporter, investigative reporter, executive producer, assistant news director and news director for TV stations in Austin, […]

October 25, 2010 – Social Media Myths: Debunked! Developing Your Social Media Strategy, with Cheryl Donovan

By Clarisa M. Gonzalez Cheryl Donovan, a teacher, minister and author from Houston, has a lot to say about social media. Donovan spoke to Mass Communication Week attendees on Monday about the importance of networking, advertising, and making a name for yourself using social media. Donovan urged attendees to ignore common misconceptions about social media, which include the difficulty of […]

Guest speakers discuss sustainable publishing in the digital era

By Caitlin McWeeney Rejecting one-size-fits-all publishing and how to succeed in the changing world of journalism is what guest speakers talked about at the Starting a New and Sustainable Publication panel Monday. John Garrett, publisher and founder of Community Impact Newspaper stressed the panelists’ general idea that despite what you hear from the people around you, print is not dead. […]

Sustaining a career in an ever-changing field

By Emilie Boenig Media professionals spoke Monday to room full of students about the importance of internships, real world experience, and drive when sustaining a career in mass communication. The panel titled “What Graduates Need: A Skill Set to Sustain Your Carrer” featured Autumn Phillips of the New Braunfels Herald-Zeitung, Jill Byrd of KGBTexas and Patti Kelly of State Farm […]

Robert Jensen Speaks of a Dedicated Activist

Photo of Robert Jensen Abe Osheroff was a dedicated activist who fought until his last breath. Though Osheroff has died, his story continues. UT Professor Robert Jensen will be showing the documentary film he co-produced, “Abe Osheroff: One Foot in the Grave, the Other Still Dancing.” Jensen met Osheroff in 2001 where he lectured at UT. In the summer of […]