Crash course in personal branding for Texas State students

By Matthew Keillor Bruce Bendinger, an author and advertising industry veteran, showed students strategies for developing their personal brands Tuesday as part of Texas State University’s Mass Comm Week. Bendinger’s message to students was that they are in the middle of a media revolution with a lot of opportunity, but where more is required to land a job compared […]

Professional gives advice to students seeking jobs

By Meredyth Wiegand SAN MARCOS- Creative advertising professional, Bruce Bendinger spoke to Texas State University students about creating a personal brand while seeking a job in the 21st century. In Bendinger’s lecture, he had three lessons stressing the importance on how students could better equip themselves as media professionals. He had one simple idea, media is evolving and this […]