By Matthew Keillor mrk48@txstate.edu Bruce Bendinger, an author and advertising industry veteran, showed students strategies for developing their personal brands Tuesday as part of Texas State University’s Mass Comm Week. Bendinger’s message to students was that they are in the middle of a media revolution with a lot of opportunity, but where more is required to land a job compared […]
By Amanda Forbes Publisher Bruce Bendinger spoke to Texas State students Tuesday about how to create a personal brand to network and land a career. Bendinger’s presentation for the university’s Mass Comm Week explored how to brand oneself in an evolving environment. As the mass communication field progressed from print to broadcast and eventually to the internet, people working in […]
By Denise Cervantes Texas State University ‘Mass Comm Week’ began Monday with a panel of former Bobcats sharing their current endeavors in the field of technology as recent mass communication graduates. ‘Tech Opportunities for Mass Comm Grads’ took place from 2-3:20 PM in Old Main 320. The panel of speakers included Kimberly Cook, web producer at Zenoss, Ben Slade, profile […]
The School of Journalism and Mass Communication successfully hosted their annual Mass Communications Week. This event is a four-day conference that allows students to interact with professionals in their prospective fields and discuss issues, trends, and media careers. Today’s final events proved just as exciting with guest speakers from CNN, USA Today and Google, alumni and student panels, and various […]
By: Melanie Yoes Stephen Arnold, CEO of Stephen Arnold Music, the company responsible for much of the background music heard on TV today, spoke to Texas State students Thursday about the important role sonic branding plays in helping the listener identify a product or TV show.
The School of Journalism and Mass Communication is hosting its annual Mass Comm Week, Oct. 6-10, 2025. This year, we have some amazing events both in person and online! Don’t miss out on the chance to look to the future and hear professionals discuss issues, trends and careers in mass media. Visit our Schedule page to learn more about each event and panel.