CARMEN GRAF DISCUSSES KEY ROLES OF ADVERTISING, CREATIVITY AND ENGAGING YOUR AUDIENCE

by Jairus Popp Texas State alumni Carmen Graf presented to Texas State students during Mass Communication Week the importance of incorporating the creative and advertising fields while captivating your targeted audience. Speaking from experience, Graf is currently the vice president and executive media director for the company GSD&M. GSD&M, a full-service advertising agency out of Austin, Texas, has both its […]

Gary Vaynerchuk discusses social media and passion

By Kaycee Toller What does a 33-year-old wine expert, entrepreneur and social media celebrity value the most? Believe it or not, it’s not the seven figure income he’s getting from his book deal with HarperStudio or the millions in revenue that his wine business generates. Gary Vaynerchuk values doing something he’s passionate about more than any amount of money. Vaynerchuk […]

Lending a hand through social media

By: Kristina Kenney A new era has begun for ways in which social media is used for mass communication. The days of using social networking sites like Facebook for the sole purpose of catching up with friends are gone. Today, many organizations are finding new ways of using social media for the betterment of their communities. On Tuesday, Texas State’s […]

Lending a hand through social media

By Kristina Kenney SAN MARCOS, Texas – Texas State University’s annual Mass Communication Week will host “Social Media for Social Good” on Tuesday, Oct. 20 from 9:30 to 10:50 in Old Main 320. During this session, speakers will discuss creative ways of using social media to benefit certain sectors of the community. The session will include Kerri Qunell of Capital […]

Preview: Kerri Qunell, Non-profit PR: Using Social Media to Spread the Message

Kerri Qunell, Vice President of Communications for the Capital Area Food Bank, will be speaking in relation to the importance of incorporating social media for non-profit organizations.  A Texas State alumna, Kerri’s success has derived from her passion to be a leader. She has since served as President of Young Women’s Alliance (YWA), served on the YWA board for eight […]