Social Media and the Digital World

  By: Alexis Aguirre alexis08@txstate.edu Social media experts and Texas State alumni came together Thursday to give advice to students about the digital world. The speakers included Cody Herring, a digital strategist for White Hat Agency, Emily Burns, associate editor at The Berry, Taylor Wood, a marketing analyst for Resignation Media and Andrea Windmeyer, a creative strategist for Unique Influence. […]

Alumni Talk Austin ISD Branding and Public Relations Tips

By:Amy Thornton alt73@txstate.edu SAN MARCOS – Texas State University headed into the third day of Mass Comm Week panels and The Branding to Billboards session featured guest speaker, Texas State graduate, Samantha Alexander. Alexander is the assistant director of public affairs and operations for the Austin Independent School District. Last year was the first year for Austin ISD to have […]

Google News Lab provides tools for journalists

By Darcy Sprague Nicholas Whitaker discussed Google’s tools for journalists for Texas State University’s Mass Comm Week just an hour after he stepped off a plane at Austin Bergstrom International airport. Whitaker, Google training and development manager, highlighted tools like 360 degree video/photo, virtual reality, Google trends and Google Scholar. “For me this is really exciting, but for journalists now […]