South Texas to Univision

By Imari Mora ism5@txstate.edu SAN MARCOS- Univision’s Emmy award-winning reporter Gary Cooper shared tips Thursday on making it from South Texas to a major market during the last day of Mass Comm Week. Cooper began his lecture with telling Texas State students as well as Laredo High school journalism students the ugly truth. Looking forward to the event Alison Bryce, […]

Getting Hired in the Digital World

By Chelsea Verstegen cdv17@txstate.edu A panel of four digital media professionals spoke during Mass Comm Week Thursday to share with current students their insight on what is necessary for a career in digital media, as well as their journey to where they are now. The panel was asked questions regarding what it takes to make it in the digital world and […]

Considering Geography: Landing a Social Media Job Internationally

By Chelsea Verstegen cdv17@txstate.edu SAN MARCOS- A social media editor for the 2016 Rio Olympics came to Texas State University’s Mass Comm Week Thursday to speak to students about the planning and execution of social media strategy for large events. Virginia Alves, a Texas State graduate, was born in Brazil and moved to Texas when she was two years old. […]

Gary Cooper speaks to students at Texas State University

Gary Cooper came to speak during Texas State University’s Mass Comm Week Thursday. The session, “From South Texas to Univision: One Step at a Time…,” was an insight to Cooper’s success story and his perseverance in the process. The audience was a mixture of high school students from Laredo’s Vidal M. Trevino School of Communication and Fine Arts and Texas State […]

Panel discusses digital advertising and social media jobs

By Meredyth Wiegand Mgw28@txstate.edu SAN MARCOS- A panel of Texas State University graduates spoke Thursday to current students about their jobs in digital advertising and social media as part of Mass Comm Week. University lecturer and Ad Club faculty supervisor, Emmeline Olson moderated “Everybody’s Surfing Now: Digital Advertising and Social Media” prompting the panel of professionals to speak about their […]

Student Media Open House Reveals Trinity Renovation

By Sophia De La Rosa Mass Comm Week is coming to a close, but the best has been saved for last as the newly renovated co-location of The University Star and KTSW 89.9 was revealed at the Student Media open house Thursday. Judy Oskam, the director of the School of Journalism and Mass Communication, says the merging was industry-driven. “It […]

Nick Whitaker talks about how Google is still changing the world

By Louis Zylka ljz8@txstate.edu Technology is always changing, and journalists must learn how to change with it in order to keep the world spinning and informed. Texas State’s Mass Comm Week centers on teaching students how to thrive in a world where journalism is always changing. Nick Whitaker, training and development manager for Google’s News Lab, spoke Wednesday about how […]

Ad grads give tips for success at an ad agency

BY JORDAN GHRIST jg1483@txstate.edu Several Texas State advertising alumni returned to campus Wednesday to talk to current advertising students about becoming a professional at an advertising agency. The panel, titled “Charting Your Course: There’s More to Advertising than Martinis and Mad Men,” aimed to show students how different branches of an advertising agency work together, how advertising works in the […]